
Slow Living by the Sea: What Morocco Has Taught Us
There’s something about the Moroccan coast that slows you down in all the right ways. Maybe it’s the rhythm of the waves crashing against the cliffs. Maybe it’s the daily call to prayer echoing through the hills. Or maybe it’s just the way people here sip their tea like they’ve got all the time in the world. Either way, living by the ocean in Morocco has taught us to breathe deeper, live slower, and pay attention to the little things.
Reconnecting with rhythm
Whether it’s the tide rolling in or the sun melting into the ocean every evening, nature sets the schedule here. Days start slow, with strong coffee, ocean dips and a salty breeze. Work fits in between walks, mint tea breaks, and late sunsets. It’s not always efficient, but it’s intentional, and somehow that makes everything feel more aligned.
Finding beauty in the imperfect
Not everything is shiny or structured here, and that’s part of the charm. Cracked tiles, crooked alleyways, wild cats on rooftops… Morocco reminds us that beauty doesn’t have to be polished. In fact, the most soul-soothing spaces are often the ones with character, chaos, and a story.
Building a business, slowly and surely
Running Rohi Threads from this dreamy corner of the world hasn’t always been easy. Our sun-lounge is the perfect spot to get work done but Wifi drops, logistics can be messy, and let’s not even start on the paperwork. But what Morocco gives in return (the colours, the connections, the calm) makes it all worth it. It’s a place that fills your creative cup even when things feel uncertain.
Letting go of the rush
Coming from a world where fast is the default, Morocco has been a lesson in patience. Here, there’s no such thing as a quick coffee, and honestly, that’s kind of beautiful. We’ve learned to embrace the long chats, the unexpected pauses, and the slower pace that lets life unfold on its own terms. We are so very lucky to have access to beautiful spaces where we can rest and recharge.
The reminder we all need
You don’t need to move to Morocco to embrace slow living. It can start with a morning ritual. A screen-free sunset. A room filled with things that make you feel something. Morocco just reminded us what’s possible when we give ourselves the space to slow down and feel more
Craving a little piece of that slow coastal magic?
Each rug is handwoven with the same intention, slowness, and soul that we’ve come to love here. Find your dream Rohi rug today
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